VISA
Take Stock Productions handled a national VISA campaign from start to finish. The castings were massive endeavors (500+ per casting) in the critical search to find talent to perfectly represent "today’s youth". The "skateboarder" was the result of an on-street casting and, as luck would have it, an accomplished skater. The locations scouted provided the unconventional urban backdrops requested by the client. The super hip stylist Kim Holly was hired to to give the shoots an edge to the trendy vibe. In the middle of the shoot, when it was decided that a 64" disco ball was required, a prompt nationwide search located one in Kentucky! It was rushed to arrive in NYC the next morning. The ads look like a lot of fun, and they were, for cast, crew and client!

Client: Visa
Photographer: Martin Schoeller